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Literally why?
Artificial views. It’s the same way cable tv gets their views by having it run in bars, restaurants, airports, etc.
Artificial ad impressions is more like it.
Doesn’t matter if nobody’s watching, the digital ad buyers have no way of knowing.
That’s a crossover I didn’t see coming
I can’t believe Redbox still even exists at this point… let alone >3000 of the things.
It’s the only place left to get a physical BluRay and they’re only for $2 instead of a stream for $5+.
I was going to make some comment about how long it would be to come out ahead since I would also have to buy a Blu-ray player, but turns out the cheapest ones are like $35, and probably even less used. So it would be like 12 movies for it to make sense.
I’d still rather just hit a button on my phone and have it play than have a separate player and have to go get discs.
They do well in rural areas that have little to no internet options.
Eh, I like it sometimes. Renting a movie digitally costs $5+, renting that same movie from Redbox costs ~$2 and I don’t need to give up my info to some online service. it’s a little annoying going there physically, but I also have the option of ripping it from the DVD and watching it later (legality may vary, YMMV).
So online rentals are more expensive and less privacy-friendly. That’s enough for me to favor Redbox.
Oh yay