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Up to 30% of Apple Vision Pro Returns Are Because Users Don’t Get It, Analyst Says::While Vision Pro returns were uncommon, many came down to owners not figuring out its spatial computing.
Pro has never meant that on products. It has always exclusively mean where it fits in their product stack.
This is their high end product at a high end price point, and legitimately takes a shit on everything else you can buy at any price. They don’t have the non-pro yet because it can’t be done to an acceptable level without being just VR, and that’s not the point of what the Apple Vision is.