The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.
The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.
My hope is that there wouldn’t be anything more personal about it than age, sex, and location… But I am sure there’s a lot more that even an airline (businesses that tend to be decades behind in systems they run) can get