Hear me out, the big players in the Linux space I.e. Canonical, Red Hat and SUSE could release trailers commercially on TV and social media to general users who may not be tech savvy or have a “basic windows” lingo in IT.
I know what you’ll say “Granny smith and Dave the accountant aren’t gonna care”. That’s fair but the adverts could outright say about how MS is a nortorious privacy invader and that you and your family could save spending more money on a supported Win 11 laptpp by just upgrading to Ubuntu or Linux Mint on one you already own with carefully simple instructions.
I understand that they use YouTube, I’m just talking about more traditional sorts of advertising, these firms are pretty big in the enterprise server space and considering they offer desktop versions of their respective distros, you’d think they would try cater to that market as well.
TLDR : Big corpo has money, advertise their distro, make them a better alternative.
I don’t think it’s “Linux” that should be advertised, but Desktop OS distributions in this case.
What’s going to catch people’s eye is going to be the desktop experience, the killer apps that come with it, and why it’s better than Windows or Mac, in which case, it isn’t yet.
It’s getting close, but it’s not there yet.
Wut. We got there 10 years ago when Ubuntu was released. The years that followed, half of the people I meet would already be running Linux. Mostly because they were poor and it was the easiest and cheepest option available.
Where did you meet those people? Because most of the people I met during university, while doing a software engineering degree, were software engineering students who all used Linux in some way.