We had this ad playing constantly in the 90s and for some reason I want to see it again. It was that special brand of terrible corporate “rap” of the time. The laces were colourful and curly I think.
Anyone remember this and have a link to the ad? Sorry for vague childhood memory.
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Something like this one? https://www.youtube.com/watch?v=vKexErY2oAE
I think it was these things https://www.etsy.com/listing/1061863851/90s-stringers-no-tie-curly-shoelaces-mix