Roku TVs could one day show ads as soon as you pause playing a game on a connected Xbox, or stop a stream on an Apple TV.

cross-posted from: https://lemmy.world/post/13903698

Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

    • iridaniotter [they/them]@hexbear.netEnglish
      32·
      7 months ago

      You’ll still be able to buy them but you’ll have to get it from like Harbin Industrial Electronic Co., Ltd. who happens to be the only manufacturer of it in the entire world, and the minimum order size is 20.

    • Des [she/her, they/them]@hexbear.netEnglish
      19·
      7 months ago

      even the commercial monitors are coming with bloat.

      you basically have to get the really expensive ones that you can swap the main boards out for whatever.

    • blashork [she/her]@hexbear.netMEnglish
      17·
      7 months ago

      Was also struggling with this shit recently. I found out about the concept of “digital signage” which is like, the kind of screen that’s used for a restaurant menu or an airport display. It’s certainly a dumb display, so no smart tv crap. But the quality is all low, ain’t exactly meant for good sharp picture. I ended up just getting a stupid ‘smart tv’ and have not hooked it up to the internet ever. It gets a display feed from my computer and that’s it.

    • FALGSConaut [comrade/them]@hexbear.netEnglish
      14·
      7 months ago

      When my dumb tv dies I don’t think I’ll bother replacing it if I can’t find another non-smart tv. I barely use it anyway so I don’t think it’d be that big a problem. If monitors are all smart bullshit now then that’s a different problem

    • RoabeArt [he/him]@hexbear.netEnglish
      12·
      7 months ago

      I dread the day when TVs refuse to operate without a network connection. As it is now, even most smart TVs can be made dumb by never connecting them to WiFi etc., but I wonder how long that’s going to last.